Social Media Executive

Grosvenor Casinos
Leisure destinations with gaming tables, poker rooms, slot machines, restaurants, bars, and entertainment lounges.
Supported the Social Media Manager in the day-to-day operations of 100+ accounts for 52 retail sites.
Worked with external agencies on brand channel content and strategies.

Developed content and assets for local sites to use on their channels.
Owned the social media plan and content creation for relaunches of casinos going through refurbishment.
Delivered training to 300+ employees each year during a training roadshow. Followed by several online sessions.
The sessions taught non-marketing colleagues how to use their own marketing channels. Majority of the training was teaching people how to use a SaaS social media management tool.
5,000+ Meta ads launched to increase attendance for live entertainment, restaurants, promotions, and poker nights.​​​​​​​
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